Oracle CX MARKETING LEARNING SUBSCRIPTION
The Oracle CX Marketing Learning Subscription is a complete online education solution for marketing professionals, implementers and administrators seeking training on Oracle Eloqua, Responsys, Maxymiser, BlueKai (DMP), Infinity, Content Marketing, Social, DataFox, and CX Unity. The training in this learning subscription covers fundamental and advanced concepts of each application.
FEATURES
This Oracle Learning Subscription includes new features that enhance your training experience:
- Role-Based Learning: attain the skills you need to competently perform your job
- 24/7 Access: continuously learn as your training needs evolve
- Access to All Content Updates: new and updated titles are regularly added to this learning subscription enabling you to stay current on key enhancements to your applications
- Learning Paths: get guidance on the recommended sequence of training to achieve a desired learning objective
- ‘Use Case’ and Best Practice Driven: learn through real world examples with practical applications
- Hands-On Labs: practice with hands-on labs on live product environments
- Easy-to-Use Interface with Intuitive Filtering: quickly find what interests you through a simple taxonomy of learning paths, courses and modules that can be sorted with powerful filtering
- Access to Instructors: get your questions answered from top instructors
- Multi-language Support: Machine translation is available for 5 languages - Jampanese, Simplified Chinese, Korean, Spanish, and Brazilian Portuguese
- Personal Reporting: track your learning progress and achievements through your dashboard
- Company Reporting: track your organization's subscriber activation and consumption
CONTENT
Oracle Social Cloud - Platform Overview
- Describe Oracle Social Cloud modules and components
- Describe the features and functions of the Social Cloud platform
Oracle Social Cloud Home
- Describe the widgets in the home page and summary view of the account
Oracle Social Cloud - Listen & Analyze
- Explain how to configure a topic
- Explain the benefits of Semantic filters
- Explain the benefits of Indicators
- Configure a Facebook Page for Topic Collection
- Configure Listen data coverage for Facebook
- Setup an author topic
- Setup a source topic for Facebook
- Setup a source topic for Twitter
- Explain how to obtain historical data
Oracle Social Cloud - Publish
- Create a post in Publish
- Configure Calendar and post grid views
- Take actions on post in Publish (preview, quick edit, full edit, copy, copy a suggested, or remove the post)
- Configure the Collaborations Tab in Publish
- Configure the Admin Tab settings in Publish
- Configure Dynamic Link Tracking and describe how to use it
- Create a Tracking URL on the Create a Post Page (CAPP)
- Create a custom domain and short link
- View social campaign data
Oracle Social Cloud - Integrations
- Route messages to Oracle Service Cloud
- Respond to incidents created in Oracle Service cloud
Guided configuration
- Perform intial account setup - invite users, preview topics and add social channels
Oracle Social Cloud - Settings
- Describe Workflow & Automation features and functions
- Configure Social Cloud settings for Profile, Resources and Users
- Set-up Workflow features on the Social Cloud platform (Creating Workflow templates, and Using Workflow)
- Explain how to setup auto lables and auto rules
- Purge Messages
- Configure integration with Oracle Service cloud including the auto-routing of DMs
Oracle Social Cloud - Engage
- Explain how to set up a column and view messages in Engage
- Explain column actions (auto-refresh, column settings menu, search, and filters)
- Perform messages actions in Engage (list and detail view)
- Filter messages in Engage
- Set up auto labels
- Set up automations
Oracle Social Cloud - Insights
- Configure and review Dashboards in Insights
- Interpret Metrics in Insights dashboard
- Explain how to share and export an Insights dashboard